Pet Owner’s Perceptions and Use of Veterinary Mobile Applications Survey

by Dr. Lori Kogan & Dr. Stacee Santi

Vet2Pet partnered with a Colorado State University professor, Dr. Lori Kogan, to survey pet owners on their views and experiences with using a mobile app for veterinary contact and services. The anonymous survey was distributed through Amazon Mechanical Turk, a crowdsourcing online labor market that coordinates the supply and the demand of cognitive tasks (2). The survey was made available between 10/5/16- 10/23/16. Data from 610 respondents who met the inclusion criteria (i.e., live in the US, have at least one dog and/or one cat, and have a regular veterinarian they had seen in the last 12 months) were included for analysis. Our sample consisted of mostly women (73% females and 27% males) between 18 and 40 years old (63%). The respondents tended to be college educated (38% had a 4 year degree and 18% had graduate degree).

 

We are in a new era. Pet owners are increasingly informed, having access to enormous amounts of information, yet the internet does not replace the trust they place with their veterinarian (3).  And, like all of us, pet owners are increasingly stretched; they don’t have time to wait.  This desire for speediness helps explain the recent addition of Google maps to show users actual wait times in stores in real time. This is just one more example of how apps are providing solutions to current challenges. Now, more than ever, pet owners are looking for efficient and creative solutions to help them care for their pets.

*Results of the full study will be released soon!




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vet2petapps
26th of May 2017 09:20 AM
Welcome to our first episode of Start Up Stories with our special guest Dr. Dani McVety with Lap of Love Veterinary Hospice!
Dear viewers...feel free to fast forward past the first 5 minutes! It was our first time with FB LIVE and we had a few struggles! Thank you for watching! #firsts
vet2petapps
26th of May 2017 09:02 AM
vet2petapps
25th of May 2017 04:58 PM
Join us for our brand new FB Live show called "Start-Up Stories". Each week we will interview an entrepreneur and founder helping to make our profession better! Our first guest is a trifecta...DVM, girl and founder: Dr. Dani McVety with Lap of Love Veterinary Hospice, Inc. We will be broadcasting tomorrow morning around 9:15am MST so be sure to join us!
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