by Michele Hess, RVT ER is in my blood. It’s part of my DNA. My first (real) job fresh out of veterinary technology school was in an ER. Throughout my career with Vet2Pet, multiple emergency hospitals have contacted me to learn more about our product. I always tell them that we build custom apps for […]
by Karyn Ekola, CVPM Email has become one of the primary methods of communicating information to veterinary clients, and can be the foundation of a successful businesses marketing strategy. But it is important to realize that while there are benefits of emailing clients, there are also challenges, and these may be impacting your ability to […]
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by Hadley Larsen (a real life millennial) Yes, I’m part of the generation most of the world views as “lazy, entitled, self-absorbed, narcissists”, “the most high-maintenance workforce in the history of the world” and my personal favorite “generally hateable”. While these stereotypes are debatable, some things we are undeniably passionate about is our pets, technology, […]
Loyalty programs are all the talk these days. You don’t have to look very far to find a business with a loyalty program. Coffee shops were one of the first businesses to discover the value of client retention with a loyalty program but now all sorts of business have jumped on the band wagon- online […]
by Dr. Stacee Santi, CEO/Founder Vet2Pet There is no shortage of companies providing services for veterinarians all the way from digital x-ray to consultants to cotton balls. How do you choose? It takes an incredible amount of time to research everyone to make sure you are getting the best “deal” and most of us […]
by Dr. Stacee Santi, Founder of Vet2Pet App Builders It used to be that building brand value was only important if you were a multi-million dollar company. Marketing campaigns were so expensive that small business owners didn’t even think to add it to their toolset. Nowadays, marketing and branding tools are accessible to almost anyone, […]